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Ballot Sponsorships

Main Category Sponsorship

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Your branding message appears at the top of one of the 11 main categories. Includes: 728x180 branding ad, no click through. One available per main category. Runs through both nominations and voting.​​​

Categories (subject to availability):

  • Eat & Drink

  • Education

  • Finance

  • Health & Beauty

  • Home & Garden

  • Law

  • Motors

  • Real Estate

  • Services

  • Shopping

  • Things to Do

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  • Main category sponsors will be identified with logo placement on magazine section start pages

  • Comes with 50,000 digital display banners on NewsObserver.com.

  • Digital Display banners are clickable to desired URL. 

Your branding message appears at the top of your chosen subcategory like Best All-Around Restaurant or Best Dentist. Includes: 728x180 branding ad, no click-through. One available per subcategory. Runs during voting.

Over 230 subcategories available. Click here to view the complete list.

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Subcategory Sponsorship

350x100 branding ad adjacent to your nomination. Clicking on the ballot button ad selects the nominee as the voter's choice. Available per nominated category. Runs through voting. Order a button for each ballot sub-category you are part of!

Ballot Buttons

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Video Ballot Buttons

350x196 Video Ballot Button. Video file or YouTube link provided by client. Video plays on user initiation. Production is an additional charge. Branding ad adjacent to your nomination. Available per nominated category. Runs 19 days in total through voting. Order a button for each ballot subcategory you are part of!

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  • Facebook - Black Circle
  • Instagram - Black Circle
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© 2026 McClatchy & NERUS Strategies, LLC. All rights reserved. Not a product of The News & Observer newsroom. Raleigh's Best is an advertising feature powered by OptimumContests.com, a service of NERUS Strategies, LLC (nerus.net); all content, concepts, and technology © 2026 NERUS Strategies, LLC. AI tools may assist in creating or editing materials; all content is human-reviewed prior to publication. NERUS Strategies, LLC and McClatchy disclaim all warranties and liability for errors, omissions, or use of this content. No reproduction permitted without prior written consent of NERUS Strategies, LLC. Use of the Raleigh's Best name and logo is by license only. Distributed to The News & Observer subscribers and select locations.

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